When marketing gets in the way of your purpose, it's time for a side-kick.

I’ll help you stand out, get booked, and stay in your zone of genius.

You're not trying to become a 7-figure CEO. You just want to make an impact.

You're a purpose-driven business owner who started something to make a difference. But the business part? Not your cup of tea (or fancy latte). The good news is you've found a business side kick who loves this stuff. Let's work together so you can stick to doing what YOU love doing.

Side-Kick Services

Audits & Consulting

Sometimes you’re just too close to it. Whether it’s your website, offers, or marketing — I’ll bring a fresh perspective and honest feedback so you can fine-tune what’s already working and gently shift what’s not.

Simple Logo Design

Need a logo that feels aligned but doesn’t require another big investment? I’ve got you. I’ll create a clean, versatile design you can actually use — easy to update, easy to apply, and totally you.

Brand Strategy

Your brand is more than a color palette or a cute logo — it’s how people feel when they encounter your work. I’ll help you get clear on the message, mission, and mood behind it all — and yes, we’ll still pick some fonts and colors that match your magic.

Website Setup

Your website should feel like an online extension of your vibe — not a digital headache. I’ll help you build something that looks good, works hard, and doesn't take a code engineer to maintain.

Copywriting

You have the heart — I’ve got the words. I’ll help you say what you actually mean, in a way that sounds like you and sells like a pro (without sounding like a robot).

Photography

Because visuals matter — and stock photos don’t show your magic. Whether you need branding shots, lifestyle photos, or something totally custom, I’ll help you show up with confidence.

My Work

Logo Design & Websites

I have a soft spot for doulas and birth workers—supporting the supporters is my jam. But truly, if you're building a heart-led, purpose-driven business that’s out to make the world a better place, you’re in the right spot.

"Leslie is a total marketing nerd in the best way. She lights up when talking strategy, copy, funnels, and systems and somehow makes it all feel accessible and fun. Her brain is magical mix of creative and analytical, and I genuinely don't know how I'd have brought my ideas to life without her."

Kayla, Doula & Birth Educator

birthalchemycourse.com

"She took the time to get to know my business and its needs before creating a fabulous website for me. When my business changed, she shifted and easily built a SECOND website to fit the needs of my multifaceted business. I'm convinced she's the best companion for any technical needs my business can come across!"

Amanda, Doula, artist, healer

earthenartistrynebraska.com

"Working with Leslie was an absolute pleasure. She brought my vision to life with creativity, clarity, and attention to detail. She gave me a functional, yet simple site, just as I requested! She was professional, responsive, and thoughtful... consistently exceeding my expectations."

Becky, Birth Doula

Lincolndoula.com

Easy as 1, 2, 3

Here's how to work with me

Book a Strategy Session

Kick things off with a 45 minute Zoom or in-person meeting where we dive into where you’re at, what’s holding you back, and the biggest areas you want help with. You’ll walk away with clear, actionable steps to move forward - with or without me.

Choose Your Next Move

Based on your needs and goals, pick the perfect fit: a focused package, a la carte calls for extra guidance, or ongoing monthly support. Whatever works best for your business and your pace.

Get Unstuck & Shine

I’ll help you implement, troubleshoot, and keep your business running smoothly so you can focus on what you do best—serving your people and growing your soul-led biz with confidence.

Meet the team

(Yes, it’s just me. But there are four of us. Trust me.)

The version of me you get depends on where I’m at in my cycle—and that’s a good thing. I know when I’m most creative, strategic, or ready to slay a tech list. Tuning into these rhythms helps me show up with aligned energy—and I can help you do the same.

Menstrual Leslie

I’m all about cozy vibes, quiet reflection, and recharging my batteries. You won’t hear from me much—menstrual Leslie is pretty much never available.

Follicular & Ovulatory Leslie

I’m buzzing with ideas, super chatty, and always down for coffee. This Leslie helps you plan, create, and launch with all the hype and sparkle.

Luteal Leslie

I’m focused, detail-oriented, and ready to tie up loose ends. Expect thoughtful check-ins and steady progress. Also expect very little filter (you've been warned)

Me in a nutshell

I’m a multi-passionate, neurospicy single mom doulatog, marketing nerd and photographer. When I’m off the clock, you’ll find me strolling with my cat Poo Bear, soaking in a bath, or listening to a self-help book.

Where do you want to start?

Pick my Brain

Need a little direction without a full-blown commitment? Hop on a 45-minute Zoom call and let’s untangle whatever’s tripping you up in your business. Bring your questions, and I’ll bring my brain (and some actionable steps you can run with right away).

$97

Brand Audit

Let’s take a deep dive into one specific area of your business — your website, your messaging, your overall vibe — and figure out what’s working, what’s not, and how to clean it up. You’ll leave this 2-hour session (Zoom or in-person) with a clear plan and next steps.

$197

Co-Creation

Need a new website? A simple logo? A full brand refresh? This is for the big projects — whether you're starting from scratch or giving your business a glow-up. You tell me what you need, and I’ll give you a custom quote to bring it to life.

Starting at $397

Membership

You don’t need a whole team — you just need the right sidekick. From blog posts to branded templates and social graphics, I offer monthly support to help you stay visible and consistent without burning out.

Starting at $50/month

The business part of your business doesn't have to be overwhleming. Let me help you get back to the life-giving part of your work.


© 2024 Leslie Castleberry. All rights reserved.